An introduction to the practical concepts used to develop and implement marketing strategies. Special emphasis is given to an overview of marketing and strategies for product, pricing, advertising, promotion, and distribution channels. 08/31/2015-12/09/2015 Lecture Monday, Wednesday, Friday 09:10AM - 10:10AM, Jetter School of Business, Room 142
- Professor: Eric Stetler
Skill Level: Beginner